Leading-edge, Customized and Scientifically/Regulatory-Sound Business Solutions

High Potential New Market Opportunities

  • Identification, investigation, and prioritization of new market opportunities
  • Strategic counsel and actionable recommendations for optimizing corporate growth
  • Trend evaluation and forecasting
  • “Deep dive” specific market segments, white space, opportunities, pitfalls; comprehensive and full spectrum look at the issues
  • Optimal timing, potential magnitude, life cycle stage and sustainability of markets, trends, ingredients, terms, and conditions
  •  On target messages, concepts, positioning
  • Optimal regulatory and scientific support

Identifying Emerging Ingredients & Issues

  • Emerging and science-based ingredients with high regulatory confidence
  • Early warning about issues that affect the landscape, including consumer attitudes and behaviors
  • Crisis management strategies

Re-invigorating Existing Product Lines

  • Portfolio assessments, recommendations, extensions, and repositioning

New Product/Ingredient Market Entry Strategies & Campaigns

  • Trade and consumer publicity
  • Business to business campaigns
  • Positioning, messaging, timing to market, magnitude potential assessment

Scientific and Regulatory Compliance

  • State-of-the-science reviews, investigations
  • Regulatory claim guidance, verification, creation/crafting
  • Clinical design and support for claim support
  • New claim applications
  • Risk evaluation, food safety and quality assurance guidelines, audits

Marketing Communications

  • Business to business ingredient and new product campaigns
  • Trade/industry and consumer public relations campaigns
  • New tag lines, market positioning and more
  •  Marketing materials, brochures, report writing, promotional copy
  • Spokespersons, videos, website content and more

Go-No-Go Decision-making Support

  • Acquisition recommendations, corporate strategy review and evaluation

Presentations: Corporate Confidential, Industry Events, Conventions

  • Trend presentations, webinars, convention speeches, keynotes
  • Sales, R & D meetings, customized presentations, materials
  • Participate in or conduct brain storming sessions and workshops

Do you want to get in touch?

Learn more about how Sloan Trends can help build Successful Sustainable Business-Building Ideas, Strategies and Solutions; Identifying Emerging Opportunities and Issues; and Helping to Ensure Leading-edge Scientific and Regulatory Programs for U.S. and Global Food, Dietary Supplement, Pharma, Ingredient, Commodity & Foodservice Industries.