Sloan Trends, Inc.
Trends - Insights - Predictions
Home
About Us
Products and Services
TrendSense
FlavorSense
Reports and Presentations
News and Events
Contact Us
TrendSenseTM
Wondering what specific phytochemicals are fast approaching mass market status? If the Glycemic Index will be a fad or a sustainable mass market trend and what health association is the primary driver? Did satiety, probiotics and kids’ cholesterol levels mainstream in 2008? What is likely to happen to Hoodia, CLA, caffeine and açai? What about platelet aggregation, post menopausal issues, and the new diseases of aging? Has interest in inflammation, vitamin E and flax come and gone? TrendSense™ can help.

TrendSenseTM Identifies:

Appropriate timing and magnitude of opportunities and separates fads from trends

TrendSenseTM Identifies:

New health linkage opportunities

TrendSenseTM Identifies:

New up-and-coming ingredients

TrendSenseTM Identifies:

New markets & positioning opportunities
 

TrendSenseTM Can Also Signal:

A decline in consumer interest and the need to phase out or reposition a product
TrendSenseTM customers receive an in-depth study of market trends and activities in each of the major influencing areas including Consumer, Trade, Medical/Nutrition and Legal/Regulatory. Monthly Early Warning alerts keep you abreast of issues and opportunities as they arise. 
 
The TrendSenseTM service is available through an on-going annual subscription or a one-time customized market reports. 
 
 TrendSenseTM

Market & product opportunities that are best for your company

Size and dollar projections for potential markets

Consumer attitudes, understanding & interest 

Trade and competitive activity
Medical and Nutritional scientific evidence for product development & claims

Key ingredients and claims to capture the largest market share

Optimal timing and positioning for products and campaigns
 Expert interpretation and strategic guidance
TrendSense™ took more than two years to develop. It is based on more than 100 actual in-market case studies and in-depth analyses of market parameters from which key threshold values that trigger long-term sustainable trends were determined. The following data categories were analyzed and evaluated as part of the model development:
  • supplement, health food and pharmaceutical sales
  • health and natural food store sales
  • nutrition/pharmaceutical direct marketing and other alternative channel successes
  • new product activity
  • consumption data
  • regulatory activity and other critical market indicators

 

Contact us for more information: sloan@sloantrend.com